TERMS
Terms of service.
These terms govern access to and use of Minerva, operated by Milk and Honey Strategy LLC (“Minerva,” “we,” “us”). Minerva is offered to creative agencies on an invitation-only basis. By accessing the service, the agency and each of its authorized users agree to these terms.
1. Acceptance
By accessing or using Minerva, the agency (the “Customer”) and every person it grants access agree to be bound by these terms and by any order form or invoice that references them. If you do not agree, do not access the service.
2. License grant
Subject to your continued compliance with these terms and payment of all fees, Minerva grants the Customer a limited, non-exclusive, non-transferable, revocable license to access and use the platform during the subscription term. You may not reverse-engineer, decompile, scrape at scale, or resell the platform without our prior written consent.
3. Acceptable use
You may use Minerva only for lawful, professional creative production. You may not use it to create or distribute content that is illegal, that infringes the rights of others, that sexualizes or depicts minors, that is sexually explicit or pornographic, or that is designed to deceive, defraud, harass, or harm. Full rules are set out in our Acceptable Use Policy, which is incorporated into these terms by reference.
4. Account responsibility
The Customer is responsible for all activity in its workspace, including the actions of its employees, contractors, and anyone it grants access. You are responsible for keeping credentials and any platform-issued keys confidential, for the content your team uploads or generates, and for ensuring your team has read these terms.
5. Fees and billing
Pricing is set out in the order form or invoice provided to your agency. Fees may include a one-time license fee, an optional recurring monthly retainer, and prepaid usage credits. AI inference is passed through at cost with no usage markup.
The license fee, where it applies, is invoiced and paid by bank transfer before onboarding. The recurring retainer, where it applies, is billed monthly in advance through our payment processor, Stripe, and renews automatically each month until you cancel it. By starting the retainer, you authorize us and our payment processor to charge your saved payment method the recurring fee each billing period until you cancel. Usage credits are purchased in advance and drawn down as you use the service. All fees are stated and payable in United States dollars and exclude taxes, which are your responsibility. Invoices are due net 7 unless otherwise agreed in writing. We may retry a failed payment, and late or failed payment may result in suspension of access.
6. Cancellation and refunds
You may cancel the recurring retainer at any time by written notice to your Minerva contact or to [email protected]. Cancellation takes effect at the end of the current billing month. The retainer is not pro-rated, and we do not refund the remainder of a billing month after cancellation. Prepaid usage credits and any one-time license fee are non-refundable, except where a refund is required by applicable law. We do not offer free trials. Where a refund is required by law, we issue it to the original payment method.
7. Suspension and termination
Minerva may suspend or terminate the Customer's access for violation of the Acceptable Use Policy, non-payment, suspected fraud, security risk, or for any other reason on 30 days' written notice. The Customer may terminate for convenience at any time by written notice. After termination, the Customer keeps a 30-day window to export its data, after which workspace data is purged. Termination for cause, including any violation of the unconditional prohibitions in the Acceptable Use Policy, may result in immediate revocation with no export window and no refund.
8. Intellectual property
The platform, including its software, interfaces, model orchestration logic, documentation, and the Minerva trademarks, is and remains the property of Minerva and its licensors. Subject to payment of all fees and compliance with these terms and the Acceptable Use Policy, the Customer owns the intellectual property rights in the content it generates through the platform, to the extent permitted by the underlying model licenses. The Customer is responsible for confirming downstream rights and for any content it produces.
9. Disclaimer of warranty
The service is provided “as is” and “as available.” Minerva makes no warranties, express or implied, including any implied warranties of merchantability, fitness for a particular purpose, non-infringement, or uninterrupted operation. The service may be intermittent. No uptime service-level agreement applies below the enterprise tier.
10. Limitation of liability
To the maximum extent permitted by law, Minerva's total aggregate liability arising out of or related to these terms is limited to the fees paid by the Customer in the three months immediately preceding the event giving rise to the claim. Minerva will not be liable for indirect, incidental, consequential, special, punitive, or exemplary damages, including lost profits, lost data, or business interruption, even if advised of the possibility of such damages.
11. Indemnification
The Customer will defend, indemnify, and hold harmless Minerva, its affiliates, and their respective officers, directors, employees, and agents from any third-party claim, loss, damage, liability, or expense, including reasonable attorneys' fees, arising out of or related to the Customer's use of the service, the content it uploads or generates, or its breach of these terms or the Acceptable Use Policy.
12. Governing law and dispute resolution
These terms are governed by the laws of the State of New Mexico, United States, without regard to its conflict-of-laws principles. Any dispute arising out of or related to these terms will be resolved by binding arbitration administered by the American Arbitration Association in Albuquerque, New Mexico, under its Commercial Arbitration Rules, except that either party may seek injunctive relief in a court of competent jurisdiction to protect its intellectual property.
13. The Minerva Collector
Minerva offers a browser extension, Minerva Collector, that lets invited users save images into their workspace. Your use of the extension is governed by these terms, the separate Collector terms, and the Collector privacy policy.
14. Changes
Minerva may update these terms from time to time. Material changes will be notified by email to the workspace administrator with at least 30 days' notice before they take effect. Continued use of the service after the effective date constitutes acceptance of the updated terms.
15. Contact
For questions about these terms, contact [email protected].
Last updated 3 June 2026.